{"id":2240,"date":"2018-03-19T11:48:36","date_gmt":"2018-03-19T11:48:36","guid":{"rendered":"https:\/\/fabiohaagtype.com\/?p=2240"},"modified":"2025-05-21T10:01:52","modified_gmt":"2025-05-21T10:01:52","slug":"sportv-pictograms","status":"publish","type":"post","link":"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/","title":{"rendered":"SporTV Icons"},"content":{"rendered":"<h4>There are many icons readily available, just as there are many existing fonts. And just as some brands are not content with existing solutions, there are those who want their icons be their own.<\/h4>\n<p><span style=\"font-size: 1rem;\">SporTV channels now feature more than 100 icons exclusively developed by Fabio Haag Type. From soccer to tennis, from climate to fights, all themes have icons aligned with the visual universe of the channels.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2242\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-002-1024x459.png\" alt=\"\" width=\"1024\" height=\"459\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-002-1024x459.png 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-002-150x67.png 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-002-300x134.png 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-002-768x344.png 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-002.png 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>The visual concept is very expressive for several reasons: the thickness of the horizontal strokes is greater than that of the vertical ones, creating a sense of verticality that imposes itself. This thick and thin contrast is exactly the opposite of what we are accustomed to in Latin letters, resulting in a very expressive style.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2243\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-003-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-003-1024x576.jpg 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-003-150x84.jpg 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-003-300x169.jpg 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-003-768x432.jpg 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-003.jpg 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2244\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-004-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-004-1024x576.jpg 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-004-150x84.jpg 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-004-300x169.jpg 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-004-768x432.jpg 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-004.jpg 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2245\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-005-1024x459.png\" alt=\"\" width=\"1024\" height=\"459\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-005-1024x459.png 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-005-150x67.png 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-005-300x134.png 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-005-768x344.png 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-005.png 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>The result is a set of icons with varied themes, even in their unique style. They are accessible through a digital font, in three weights, in addition to a variety of image formats, facilitating the gradual implementation by SporTV.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2246\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-006-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-006-1024x576.jpg 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-006-150x84.jpg 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-006-300x169.jpg 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-006-768x432.jpg 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-006.jpg 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2247\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-007-1024x459.png\" alt=\"\" width=\"1024\" height=\"459\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-007-1024x459.png 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-007-150x67.png 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-007-300x134.png 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-007-768x344.png 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-007.png 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2249\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-008-1024x454.png\" alt=\"\" width=\"1024\" height=\"454\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-008-1024x454.png 1024w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-008-150x67.png 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-008-300x133.png 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-008-768x341.png 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-008.png 1366w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2251\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV_Gif.gif\" alt=\"\" width=\"1200\" height=\"524\"> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2248\" src=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009-764x1024.png\" alt=\"\" width=\"764\" height=\"1024\" srcset=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009-764x1024.png 764w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009-150x201.png 150w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009-300x402.png 300w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009-224x300.png 224w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009-768x1029.png 768w, https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2018\/03\/SporTV-Pictogramas-FabioHaagType-009.png 1366w\" sizes=\"auto, (max-width: 764px) 100vw, 764px\" \/><\/p>\n<p><em>Creative Direction and Font Production: Fabio Haag<\/em><br \/>\n<em>Illustration: Humberto Luis de Oliveira<\/em><\/p>\n<h5><\/h5>\n<h5>Proprietary icon fonts expand the brand identity and facilitate visual consistency in the user experience, regardless of the digital platform. Do you use generic icons? <a href=\"https:\/\/fabiohaagtype.com\/contact\/\" target=\"_blank\" rel=\"noopener noreferrer\">Let\u2019s talk?<\/a><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>There are many icons readily available, just as there are many existing fonts. And just as some brands are not content with existing solutions, there are those who want their icons be their own. SporTV channels now feature more than 100 icons exclusively developed by Fabio Haag Type. From soccer to tennis, from climate to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69,138],"tags":[],"class_list":["post-2240","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-custom-fonts","category-icons"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SporTV Icons - Fabio Haag Type<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SporTV Icons - Fabio Haag Type\" \/>\n<meta property=\"og:description\" content=\"There are many icons readily available, just as there are many existing fonts. And just as some brands are not content with existing solutions, there are those who want their icons be their own. SporTV channels now feature more than 100 icons exclusively developed by Fabio Haag Type. From soccer to tennis, from climate to [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/\" \/>\n<meta property=\"og:site_name\" content=\"Fabio Haag Type\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/fabiohaagtype\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-19T11:48:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-21T10:01:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2020\/09\/SporTVIcons-Capa.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2192\" \/>\n\t<meta property=\"og:image:height\" content=\"1136\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fabio Haag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@fabiohaag\" \/>\n<meta name=\"twitter:site\" content=\"@fabiohaag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fabio Haag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/\"},\"author\":{\"name\":\"Fabio Haag\",\"@id\":\"https:\/\/fabiohaagtype.com\/#\/schema\/person\/79988c8694c21c07ac695f8d9b6d1d40\"},\"headline\":\"SporTV Icons\",\"datePublished\":\"2018-03-19T11:48:36+00:00\",\"dateModified\":\"2025-05-21T10:01:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/\"},\"wordCount\":203,\"image\":{\"@id\":\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fabiohaagtype.com\/wp-content\/uploads\/2020\/09\/SporTVIcons-Capa.jpg\",\"articleSection\":[\"Custom Fonts\",\"Icons\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/\",\"url\":\"https:\/\/fabiohaagtype.com\/en\/sportv-pictograms\/\",\"name\":\"SporTV Icons - 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